Score any lead from 0–100 using BANT (Budget / Authority / Need / Timeline) or CHAMP (Challenges / Authority / Money / Prioritisation) — and get a recommended next action.
LeadWisp's Wisp AI reads every WhatsApp + email conversation and assigns a 0–100 score, surfaces hot leads first and tells your team what to do next.
Try LeadWisp free →BANT = Budget, Authority, Need, Timeline. Created by IBM, it's the most-used B2B qualification framework — the more "yes" answers, the hotter the lead.
CHAMP flips BANT and starts with the customer's Challenges. Better for inbound and consultative selling.
Each of the 4 dimensions is scored 0/1/2/3 (none/low/medium/high) and the weighted sum is normalised to 0–100. Hot ≥ 70, Warm 40–69, Cold < 40.